Ayoola Foods Limited was incorporated in September, 1991 with the initial focus of exporting Nigerian products to meet the yearning desire of Nigerians and Africans in the Diaspora for African Foods.

The company in 2004 shifted its focus to the Nigerian market with the introduction and aggressive promotion of Ayoola Poundo Yam, the flagship product of the company which today is the market leader among other brands in the country.